Nasha Mukt Bharat Abhiyaan reaches over 29.24 crore individuals nationwide

Why in news

The Nasha Mukt Bharat Abhiyaan (NMBA) has expanded nationwide, reaching over 29.24 crore individuals, with significant outreach to youth and women, and activities in educational institutions.

Exam relevance

GS1, GS2, GS4 · Society, Governance, Ethics · Prelims · Mains

Key facts

1. Nasha Mukt Bharat Abhiyaan (NMBA) launched on 15th August 2020.
2. The campaign aims to combat drug demand in India.
3. NMBA has reached over 29.24 crore individuals nationwide.
4. More than 11.15 crore youth and 7.89 crore women have been reached.
5. Outreach activities have been conducted in lakhs of educational institutions.
6. The initiative coordinates prevention, assessment, treatment, rehabilitation, aftercare, and awareness programs.
7. Initially targeted 272 vulnerable districts, it has now expanded nationwide.

Prelims pointers

• Nasha Mukt Bharat Abhiyaan (NMBA) was launched in 2020.
• The nodal ministry for NMBA is the Ministry of Social Justice and Empowerment.
• NMBA aims to combat drug demand in India.
• The campaign has reached over 29 crore individuals, including significant numbers of youth and women.

Mains practice question

Critically analyze the Nasha Mukt Bharat Abhiyaan's strategy and its effectiveness in combating drug demand in India, considering its nationwide reach and focus on vulnerable populations.

Static linkage

The NMBA addresses the issue of drug addiction, a significant social problem in India that impacts public health, law and order, and national security. It aligns with the government's focus on social justice and welfare, particularly concerning vulnerable sections of society like youth and women.

Significance

The nationwide expansion of NMBA signifies a concerted effort to tackle drug abuse across India. The extensive reach, particularly among youth and women, is crucial for prevention and early intervention. Engaging educational institutions is vital for building awareness from a young age. The multi-pronged approach covering the entire spectrum from prevention to aftercare is essential for long-term rehabilitation and reducing demand for illicit substances.